Berlin born Esther Perbandt studied fashion design at the Berlin University of Arts and earned a master’s degree in Fashion/Textile Design in Paris. Before founding her own fashion label 2004, she worked for 1.5 years as a designer at the French fashion label Chacok. She became known for her interdisciplinary approach to fashion and as Berlin’s Queen of black with her exclusively black collections and her performance driven fashion shows. In 2020, she made it to the finals (2nd place) of the international designer casting show “Making The Cut” on Amazon Prime with Heidi Klum. This participation pushed her to digitize her brand. Since then, she has been honing an intersection between tradition and high-quality tailoring and digital innovation.